What is VDP?
→ VDP stands for Variable Data Printing
This is the process in which we can take information from your database and change certain elements such as text, signatures, graphics, images and barcodes from one printed piece to the next using our highly specialized software, Printshop Mail.
Why Should I Choose VDP?
→Greater ROI
Studies have shown that returns on the investment in variable data printing range from double to 10, 12 even 15 times depending on the amount of personalization! Rather than mass producing 10,000 generic letters all delivering the same message, why not digitally print 10,000 letters each of which delivers a unique, customized message for each customer?
What Can I Do With It?
→Invoicing
→Renewals
→Appeal letters
→Postcards
→Brochures
→Self mailers
All of the above could contain: personalized salutation fields, varying signatures, unique tag lines, linear or 2D barcodes (also known as mobile barcodes); the possibilities are endless!!!
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